New "brand" for State Tourism

The good folks in the Indiana Tourism office announce the state's new tourism "brand" today.

It's "Indiana -- Restart Your Engines."

Click here if you'd like to see some of their new TV commercials (one of them features our very own Zinga).

Steven in our marketing department, meanwhile, is so disappointed they didn't ask him to share his ideas:

"Indiana - We like sodees"

"Indiana - We don't know what Hoosier means either"

"Indiana - What time is it?"

"Indiana - German engineered and operated"