Here in the Public Relations department, we sign up for all kinds of e-newsletters from various social media gurus.
It’s simply not possible to read every advice column, but one caught our eye a month or so ago.
Why?
Well … it involved a competition (we’re very competitive) and food (we’re always hungry, too).
The concept was simple: round up your interns and have them come up with a clever begging-for-breakfast photo to submit to the Little Debbie’s "Intern Heroes" contest.
The program’s slogan is: "go from Intern to WINtern." Sounded a bit Charlie Sheen-esque, but we went for it.

Our marketing interns were delighted. (PR Intern Leah took the winning photo, by the way.)
And the goodies arrived this week.
Not only a bunch of Little Debbie’s breakfast treats, but … cool swag!

Little stress-ball trophies, tiny frisbees, notepads … look how happy the interns are!
And then on to the real prize:

Congrats to our interns – and all the interns around the country who played, too.