A focus on snow

Holidog statue after an ice storm

Are you a fan of snow? This drone footage was shot a year ago, when the park was under a blanket of the lovely stuff. Here in southern Indiana, we…

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#FlashbackFriday to 1984

Santa Claus Land logo

Does anyone scrapbook the old-fashioned way any more? It used to be such a thing that the noun became a verb. Nowadays, the digital form of scrapbooking is so handy,…

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Sweepstakes: Play it Forward

Mammoth Boat Going Over Hill

Congratulations to our winner: Melody H. of Union, Missouri! Thanks to everyone who entered – we’ll launch another sweepstakes soon! —– Planning for a getaway can be loads of fun….

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“Being of sound mind …”

Demolition work is underway in preparation for the new Santa’s Merry Marketplace. As fast-paced as this work is, we occasionally pause. That’s Tom, who’s our Carpenter & Facilities Manager, proudly…

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Podcast: The One with Spoopy

Holly the Elf

That’s right, Spoopy! Leah feels so strongly about this word that she wants a new holiday declared – nay, an entire month:     Amanda (aka Genesis: The Creature in…

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Podcast: Making Merry

Lauren Wand

It’s the aftermath of announcing Santa’s Merry Marketplace and our podsquad is still a bit giddy for today’s podcast episode:     We talk a lot about producing the announcement video…

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Podcast: The one with the Griswolds

Taylor Bybee

Once we move to our “Now Open Weekends” schedule,  references to “the Moose Out Front” abound. … because just about everyone has seen National Lampoon’s Vacation at least once. And,…

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The next generation

Sawyer's First Ride

Today is our 72nd birthday. Pictures of our past swirl in our memories: As do snapshots of the future In celebration of the 72nd birthday of his family’s theme park,…

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Podcast: Weather Warrior

Ron Rhodes holding a photo of Marcia Yockey

We had an early morning, with Eyewitness News Meteorologist Ron Rhodes alternately presenting a fantastic forecast and challenging Matt to silly competitions. You know, like this: Afterwards, we asked Ron…

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A king, a queen, and a clown

Billy and Ruth's Toy Headquarters promo

In the Communications Office space, we have a sizable storage room that houses our publicity archives. This storage room used to be the park’s dark room. (Back when photos were…

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Podcast: SWOT analysis

Sad Eric with 4 lattes

With a couple of SWOT enthusiasts sitting around the #podsquad table, you knew it was only a matter of time: That Corn Bin photo posted on the Book of Face:…

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A special kind of magic

Don with Rabbit in Box

When our favorite magic man, Don Baggett, was moving in just before starting his annual fall shows in the park, he shared some news. This will be his last season…

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